In the realm of scaling an enterprise, many small businesses simply don’t understand the concepts involved in how to grow a business. Scaling a business is the process of making investments in new technologies or processes that will enhance productivity and profitability for your company while simultaneously decreasing costs. Most businesses attempt to grow by […]

Email marketing is the act of transmitting a promotional message, usually to a targeted group of individuals, by the use of email. In its most broad sense, email marketing simply means using email to transmit advertisements, solicit donations or promote sales. But in a more specific sense, it also refers to the marketing practice of […]

One of the most important steps to creating a home-based online business is developing your business roadmaps. A business roadmap is simply a map showing your progress, both measured by numbers and actions, from day one of your new business. A well-designed and carefully implemented business roadmap can be the key that leads you down […]

Turning business into franchise is one of the smartest ways to penetrate a large market. Franchises allow small entrepreneurs to expand their business without the usual hassles of growing their own business. This is possible because franchisees already have established themselves in the market, are already established products or services that people trust, and have […]

There is a large number of small businesses that were started in the United States during the 1990s, and these businesses are now some of the most well-known companies in the world. Business start-ups are often described as a “start-up” because they have not yet reached a crucial stage in which capital investment, operating costs, […]

When I first started out in business, I was told that it was tough business today and that the days of big business and building a large business were gone. However, today I am very surprised by the fact that not only is there still a need for these large corporations to build, but there […]

Don’t you celebrate when your business wins some? Not talking about your 7-figure sales targets, where you eventually hit your 15-year sales goal, or the big wins where you sign a big distribution deal with a well known company. I am talking about those little wins. The small wins that result in residual income and […]